Human Engineers
& Creators of Magic

Igniting peak human impact for sustainable business growth. Transforming People, Teams & Organizations to impact the World.

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- Adventure & Alchemy Coaching
- Systemic Team Coaching
- Business Advisory
- Sales Performance Coaching
- Embedded Leadership Team Transformation Partnerships
- Executive Transition

Difference Makers Global Leaders Retreat
SOMA - Byron Bay, Australia
Mon 1st - Fri 6th Feb, 2026
Find out more

Our Thing

Adventuring accesses your inner Alchemy


Better humans make better leaders

Our reason for being is to trailblaze on the ‘learning edge’ of human, team and organizational development.

Our work ignites the Heart, Mind, Soul and Health of an organization  to contribute to a world where people and business can thrive.

We co-diagnose and understand business challenges, help teams discover their purpose and create universal clarity on who they serve.

We co-create a journey to inspire individuals and teams to create greater value for themselves and all their stakeholders.

We partner to grow your human capacity, to turn your team and business into a vehicle for transformation.

We are specialists in sustainable business growth through people.

The Dance

We tend to find that the universe will find a way to bring us together.

We are searching for committed leaders who think differently and want to make an impact on the world.

We love to work with purpose led organisations who understand that people are their greatest asset. You may be a yet to be discovered leader or a leader of a country – we work with both.

We inspire people to dream big, be inspired to act and to have fun. We promise life changing experiences if you commit, and we guarantee it will be the best investment you make.

“Being part of Difference Makers has been nothing short of transformative. It gave me the space to reconnect with who I am as a leader and, more importantly, the difference I want to make in the world. The experience helped me cut through the noise and find clarity, courage, and a renewed sense of purpose. I left not just inspired, but equipped—with the tools, community, and inner fire to lead with intention and impact. This isn’t just professional development; it’s personal alchemy.”

CEO, NZ  Financial  Services

“Being a CEO can feel like steering a ship through constant fog—fast-paced, high stakes, and often a little lonely at the top. Difference Makers was like someone handed me a compass, cleared the skies, and reminded me why I set sail in the first place. It wasn’t your typical leadership offsite—it was part campfire, part quest, part mirror. I  came back enlightened, transformed and lit up. If you want more purpose, more courage, and way less corporate fluff—this is it.”

Global CEO, Recruitment

“We embarked on a beautiful two-year journey that was nothing short of transformative, for me and my group of senior leaders. The care and expertise, combined with an unwavering commitment to our professional and personal development, was instrumental in reshaping our perspectives and business strategies.”

CEO, New Zealand
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“Working with The Alchemist & Adventurer has been genuinely transformative — not in the overused corporate sense, but in the way that actually shifts how you lead, think, and show up every day. The experience challenged me to slow down, look inward, and reconnect with the kind of leader I want to be, not just the one my role requires. The combination of science, soul, and practical tools is unlike anything I’ve encountered in leadership development before.  Our senior team came away clearer, braver, and more aligned — and the ripple effect across the business has been remarkable. If you’re serious about conscious leadership and creating a culture that people genuinely want to be part of, this is the work you should be doing.”

CEO, UK  Wellness
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“Before attending the Difference Makers retreat, I was operating from a place of survival — stuck in a “just coping” mindset. Years of sacrifice in business had left me feeling resentful, disconnected, and worn down. I had lost sight of the version of myself I loved, and all I could see was the toll it had taken on my relationships, my wellbeing, and my spirit. The retreat gave me the space, tools, and support to unpack that mental box I’d been living in. Through guided reflection, shared vulnerability, and simple but powerful rituals, I began to reframe my story. I confronted the version of myself I had been avoiding, and in doing so, found a pathway back to truth, energy, and connection.Since returning, the impact has been profound — both personally and professionally. I’ve introduced new rituals and questions into my leadership practice that have shifted the tone of meetings, lifted anxiety, and sparked accountability and care across my teams. I’ve had honest conversations with colleagues who’ve noticed the change in me, and I’ve reconnected with our customers in a way that’s created real momentum and joy.Most importantly, I’ve begun to rebuild at home — sharing my truth with my family and opening the door to healing.The Difference Makers retreat didn’t just help me lead better. It helped me live better. If you’re considering attending, know this: it’s not easy, but it’s worth it. You’ll be challenged, supported, and changed — in ways that ripple far beyond the retreat itself.”

COO, UK

Our Signature
Programmes

For Individuals, teams or organisations,  we offer deeply embedded partnerships, personal transformation and high accountability cultivation programmes.


Co-diagnosed
Co-created
Co-designed

  1. YOU: Peak Human Impact
    1-1 Transition to Transformation (T2T)
    1-1 Alchemy & Adventurer Coaching
  2. TEAM: Peak Team Dynamic
    Multi-day facilitated team events
    Team & Leader Value Creation Coaching
    Sales Performance Coaching
  3. ORGANISATION:  Peak Growth Culture
    Systemic Team Coaching & Partnering
    Business Advisory
    Sales Performance Coaching (SPC)
  4. COMMUNITY: Peak Collective Purpose Difference Maker Purpose Driven Leadership Programme
    Adventuring // Alchemy Weekends in nature
  5. WORLD: Peak Collective Energy
    Our Global Leaders Difference Maker Retreats are the ultimate guided adventure that helps you discover new enduring  habits to lead self and others, The essence of a DM  is to dream big, be inspired to act and have fun. This will inspire you to make the difference in your organization, community and the world.

Margi Luzanycia

~Chief Alchemist

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Keith Burnet

~ Chief Adventurer
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Imagine what we could do together for your business

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A Transformative Alliance: The Jamestown Group and The Alchemist & Adventurer Forge Strategic Partnership to Redefine Global LeadershipLondon

Two powerhouses in leadership development are joining forces to shake up the status quo. The Jamestown Group, a global leader in strategic talent consultancy, and The Alchemist & Adventurer, a boutique firm redefining the future of leadership, today announced a bold new partnership designed to unlock the full potential of people, teams, and purpose-led performance.

This collaboration blends decades of strategic expertise with transformative human development. Together, the firms will co-create integrated leadership programs that deliver not just business results—but sustainable, soul-deep impact.

Jamie Homer, Founder and CEO of The Jamestown Group and creator of the influential CEO Breakfast Club, brings 25+ years of experience supporting global consumer-facing brands across North America and Europe. His talent-first approach to growth has become a trusted asset to boardrooms navigating complexity and change.

Margi Luzanycia and Keith Burnet, co-founders of The Alchemist & Adventurer and architects of the Difference Makers Global Retreat Series, bring a trailblazing blend of systemic team coaching, leadership transformation, and purpose activation to the partnership.At the heart of this collaboration lies a shared belief: that great businesses are built by empowered people. By uniting The Jamestown Group’s strategic expertise in talent acquisition with The Alchemist & Adventurer’s future-focused leadership development, the partnership offers a new model for growth, one where human potential is the most valuable asset.

This is more than a partnership. It’s a powerful new proposition for a business world in flux—rooted in intention, shaped by purpose, and built for lasting impact.To learn more or explore collaboration opportunities, drop us a line.